Currently in Krasnodar, Russia 15:51/ 32

Pavlyuchik Pavel

Principal Product Designer

I architect scalable systems and AI-driven tools that allow 30+ product teams to move faster and focus on what matters: the user.

Experience

MTS
Principal Product Designer
2025 – Present
Icons8
Product Designer & Product Owner
2020 – 2025
Pintopay
External Product Expert
2023 – 2024
It-Face
Senior Product Designer
2014 – 2020
Pr-Volga
Lead UI/UX Designer
2016 – 2020
Pegas Touristic
Communication Designer
2012 – 2014

mts design system

I drove the evolution of the system for 30+ teams — optimizing components and automating workflows via AI-assistants. My focus was on keeping the ecosystem fast, scalable, and engineering-friendly.

WHY: To turn chaos into clarity — boosting release velocity by 25% and achieving a 40% internal adoption index (MOI).

[DATA EXPUNGED - NDA]

A unified design ecosystem for MTS, providing scalable UI components and patterns that ensure consistency across hundreds of digital touchpoints.

Role: - Principal Product Designer

mts design portal

I architected the portal, creating a "single source of truth" that turned scattered documentation into a high-velocity ecosystem for 500+ designers and developers.

Centralized hub for MTS design resources, making the design system accessible, searchable, and easy to adopt for thousands of employees.

Role: - Principal Product Designer

Lunacy

Transformed a basic .sketch viewer into a world-class Figma competitor with 1.5M MAU. I pioneered AI-tool integration and the industry's best design import engine.

A cross-platform graphic editor with AI tools and native performance, now used globally by over 1.5 million designers.

Role: - Product Owner & Lead Designer

AI Background Remover

I redesigned the editing interface and introduced neural-correction modes for hair and complex edges, significantly raising the industry benchmark for automated background removal.

A one-click AI tool that handles complex pixels so creators can focus on ideas, not tedious manual masking.

Role: - Senior Product Designer

Pichon

I optimized the architecture of the desktop client to handle 1.5M assets with zero lag, ensuring instant access to the world's largest icons library.

A high-performance desktop hub for Windows, bringing 1.5M+ graphics directly into the designer's workflow without the wait.

Role: - Senior Product Designer

AI Face Swapper

Implemented the advanced "Replace" engine that maintains anatomical precision and micro-expressions, solving the most common artifact issues in AI-face synthesis.

High-resolution AI face synthesis tool designed for realistic, professional-grade results with minimal user effort.

Role: - Senior Product Designer

Icons8 Figma Plugin

Engineered an AI-powered search experience with advanced semantic filters, reducing the time to find the perfect asset by 60%.

The ultimate creative bridge for Figma, placing 1.5M+ assets and AI-search capabilities directly inside the design canvas.

Role: - Senior Product Designer

Principal Product Designer

Pavlyuchik Pavel

Cold and methodical. In a world drowning in chaos,
he files the screams alphabetically.

Russia • Krasnodar • 2025